Prevent Blindness America Announces Launch Date of 2013 Most Beautiful Eyes Contest

Winner to Receive a $10,000 Educational Scholarship from Marchon Eyewear


CHICAGO (May 8, 2013) –Prevent Blindness America, the nation’s oldest non-profit, eye health and safety organization, is announcing the dates of the 2013 “Most Beautiful Eyes” contest.  The contest allows children across the United States the chance to win a $10,000 educational scholarship from Marchon Eyewear.

From June 24 through July 31, 2013, parents of children ages zero to 17 are encouraged to enter their child in thePrevent Blindness America Most Beautiful Eyes Contest by submitting a photo to the Prevent Blindness America Facebook page at The contest is sponsored by Marchon Eyewear, Real Kids Shades (RKS), Eagle Eyes® Optics and Walters Golf.

From August 1-31, the public will be encouraged to place online votes for their choice of the child with the most beautiful eyes. Each state will have one winner (void where prohibited), who will advance to the second round of voting.  All state winners will receive a free pair of RKSsunglasses and a copy of the children’s book “Jacob’s Eye Patch”by Beth Kobliner Shaw and Jacob Shaw.

Once again, the celebrity panel of judges will include ORA-TV’s Larry King, “Fox NFL Sunday” Host Curt Menefee, and actress Barbara Eden. New to the panel is financial journalist and bestselling author Beth Kobliner Shaw, whose forthcoming book “Jacob’s Eye Patch” speaks to what it is like to be a child with a vision problem.

The national winner and two family members will enjoy a weekend in Chicago to attend the Prevent Blindness America Annual Awards Banquet on Friday, Nov. 8, 2013, where the $10,000 educational scholarship will be officially awarded.

The 2012 winner of the Most Beautiful Eyes Contest was Ava Lloyd, age 4, of South Dakota.

“The PBA Most Beautiful Eyes Contest provides us a unique opportunity to remind parents about the importance of making sure our children’s eyes are healthy,” said Hugh R. Parry, Prevent Blindness America president and CEO. “Thanks to the generous support from our sponsors and judges, we can continue to help put kids on a path to a lifetime of healthy vision.”

For more information about the Most Beautiful Eyes Contest or general children’s eye health and safety, please visit Prevent Blindness America online at or call (800) 331-2020.

Download the 2013 Most Beautiful Eyes Contest press release.